Food companies treat the front of each box on a grocery store shelf like hot real estate — because it is. In the U.S., we buy more than $1 trillion in packaged food each year. Beyond the product name and maker, every word is about marketing. It’s the company’s chance to sway you, and fast.
To maximize sales, manufacturers cherry-pick information that stresses the upsides while leaving out the downsides. Sometimes they include phrases that seem healthy but lack scientific evidence.
Download this guide to help you know which labels have substance — and which are just fluff.
